Steddy
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The enemy is guessing.

And the business models that depend on owners never finding out.

A tradesperson's business should feel as solid as their work. Getting there takes numbers as honest as a level.

Steddy is Australian job software for trade businesses running 2 to 25 vans.

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Built by someone who could not answer one question.

“The ads cost this much. What did they make?”

For years the honest answer was a guess.

Steddy grew out of an ads practice that ran Google Ads for plumbing, electrical and garage-door businesses. Every month, the same question from every owner, and every month the same guess back. Calls were not tied to jobs. Jobs were not tied to invoices. Nothing went back to Google, so Google kept chasing clicks while owners paid for them.

The fix was not a better report. It was putting the job, the money and where it came from in one place, and running the whole day from there.

Revenue (inc. GST):
$2,178.00
Revenue (ex. GST):
$1,980.00
- Parts Cost:
-$980.00
- Toll Cost:
-$0.00
- Card Processing Fee (1.75%):
-$38.12
Job Profit (before tech):
$961.88
- Tech Commission (20%):
-$192.38
Company Profit:
$769.50
Sample job JOB-1042 for an Australian business: water heater replacement, card payment recorded on site. Rebuilt from a job's Live Calculations in Steddy.

What we built

Software that runs the day for a trade business.

The call comes in, the job is booked, the tech is dispatched, the quote is approved on the driveway, the invoice goes out before the van leaves, and the homeowner pays on site. In the field, Steddy Crew works with no signal in a basement, then syncs once you're back in range.

See the features

Then it tells you what the work made.

Profit on every job. Revenue by area, lead source and tech. A profit and loss with the rent, the insurance and the software in it. It works for a business that has never spent anything on ads, and for that business this is the whole product.

For businesses that run Google Ads.

Loop sends paid jobs that came from an ad back to Google, with the profit on each. Google can then learn from real money instead of clicks. Loop comes with the Steddy Loop and Steddy Fleet plans.

JOB-1042Water heater replacement

R. Moretti · Ryde

Josh Kealy$2,178
FinishedPaid

17 Sep · 9AM – 11AM

Sample job, rebuilt from the Jobs screen in Steddy.

Who it's for

Businesses running 2 to 25 vans.

Not the company that needs a consultant on site for a month. The middle of that range, where the owner is out of the van or trying to be, the first office hire has started, and the whiteboard has stopped working.

How we work

Precise
Numbers tied to invoices. No “approximately” without a reason.
Straight
Plain answers. When something is our fault, we say so and fix it.
Steady
Month to month. No fixed term.
Kinetic
Fast in the office, fast in the van.
Respectful of the work
Designed for a tech under a house. No mascot, no cartoons.

Every dollar reports back.

See what your work made.

Book a demo

Fifteen minutes: we walk you through one job, from the call to the money landing, then show you what it made.

Or ask us a question first.